Top Favorite Editing Apps for Instagram 2018

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There it goes again.

Blogger envy.

It happens to all of us. You’re reading a post on someone’s blog – the content is good, but the images are what first grabbed your attention. You love the blogger’s sense of design and you can’t figure out why your images don’t look anything like that. And you’re not alone – content with relevant images gets 94% more views than content without images.

But, which editing tool is right for you?

So, here’s a little round up of my favorite photo editing apps. Whether it’s your IG feed, stories, collages, or any special design you can think of!

Photo editing:

I get a TON of messages about what I use to edit photos. Well, first of all I can’t really pinpoint one single app. I really enjoy editing photos (I know – it doesn’t sound thrilling, but hand me a glass of Pinot, my headphones, and an SD card full of unedited photos, and I’m one very happy girl!) I love making them my own so sometimes I even mess around with a few different apps to achieve that perfect look!

Good news is that I do it all from my phone so it’s super easy and anyone who’s staring down at their screen right now can do it!

Lightroom

I always start with Lightroom. I personally think it’s the best for the basics – exposure, brightness, vibrance, sharpening, etc. But it’s also great for the little details, luminance, lens corrections, and retouching. So much goodness you’ll have to check it out for yourself. I recommend tinkering with the app as much as you can to find what you like and create your own unique look.

Also, it allows you 1TB of cloud storage so you can access your photos from anywhere and you can save your editing presets and batch edit. It’s a simple way to apply the same settings from one photo to all the images from a session that are taken in the same location with similar lighting. Once you batch edit, you can still go into each image and make any final adjustments. It saves a ton of time and also keeps your photos and feed consistent!

A Color Story

A Color Story is one of my favorite apps for filters with over 100 fresh and colorful filters. Usually, I’ll edit on Lightroom and if it still needs a little something, I’ll add a filter and usually adjust it just slightly so it adds the perfect bright & airy look I’m trying to achieve. I use this app more for enhancing the bright whites, rich color, and REALLY making your image pop!

PicTapGo

PicTapGo is by far the easiest and quickest photo editing app to use. It features over 70 different photo effects that you can apply and adjust individually. You can also mix and match to create your own filter ‘recipes’. The app also takes note of what you use most often. You can save your favorite combos or it will automatically bump your fave filters up to the top, making them easier to access.

The editing options are somewhat limited beyond filters. So, if you’re not looking for an extremely comprehensive photo app, PicTapGo is very easy to use and creates beautiful, unique images.

So, now that we’ve covered editing your content…

I also get a lot of messages about my Instagram stories. Whether it’s graphics & design, collages, adding text to those perfect ‘pintresty’ looking photos.

Design, Text, & Layout

Word Swag

Hands down, WORDSWAG is totally my JAM. (An example above just creating a simple ‘before & after’.) It’s like a graphic designer in your pocket. You can create beautifully custom text layouts that would normally take minutes – or even hours – with just a tap.

Use Word Swag to:

1. Make your own stylish quotes

2. Make unique graphics for Instagram stories, Facebook, Twitter, etc.

3. Make graphics for your blog

4. Create announcements & flyers

5. Caption your photos

For instance, I use this app the most for creating stories & graphics for my Rodan + Fields business and it never fails that I get a ton of DM’s asking me how I made them or if they can use them themselves. (Of course they can – but I personally love making them my own!) Plus, what might look like you spent hours on was simply done in a couple of minutes!

Mixgram

Mixgram is my favorite go to for collages – so many layout options and you can easily format them to fit any platform whether it’s Instagram square, IG stories, Facebook header… you name it. For some of my content, I’ll even create a collage or layout on Mixgram and then upload it to WordSwag to add text or captions. It’s perfect for creating content that really grabs people’s attention! Also, look up ‘WordSwag backgrounds’ on Pinterest and you’ll find a ton there as well as the free ones that are already available through the app. Here’s a couple of examples from my IG stories. So simple and a great way to display your content!

So, there you have it…

I hope this answered some of your questions. Have fun, get creative, and enjoy the process!

XO jaclyn

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